Shifting Winds & Smart Moves
July marked a subtle but meaningful shift in the Bay Area real estate landscape. For the first time since the pandemic, median home prices dipped—a signal that we’re inching toward a buyer-friendlier market, though we haven’t fully crossed that threshold yet.
While homes are sitting longer on the market and price reductions are becoming more common, demand remains strong in select areas. Parts of some cities like Berkeley and Alameda, known for great schools and limited inventory, continue to see price gains, even as much of the region softens.
📉 Median Prices Dip: A notable moment—this is the first time since early 2020 that overall home prices have edged downward.
⏳ Longer Days on Market: Homes aren’t flying off the shelves like last year, giving buyers a bit more breathing room.
🏫 Local Strength in Select Cities: Berkeley and Alameda bucked the trend, with price appreciation driven by demand and scarce inventory.
If you’ve been waiting on the sidelines—this might be your window. Negotiation power is growing, and more listings are sitting unsold. That said, rates remain relatively high, and a major drop isn’t expected soon.
Buyers are having more success when they:
*Re-evaluate their “must-haves” (think smaller homes or different neighborhoods),
*Consider income-generating properties like duplexes or commercial-residential combos,
*Get creative with financing and strategy.
Pricing and presentation are now more important than ever. Homes that shine still sell well, especially in desirable areas. But overpricing can lead to longer market times and forced price drops—something we haven’t seen much of in years. Creative strategies like 2/1 Buyer interest rate buy-downs and Seller carry-backs should be in your playbook.
A Season of Sun, Strategy & Shifting Dynamics
Summer’s in full swing, and while the housing market is adjusting, opportunity is still out there for those who act with intention. Whether you’re planning to move before the school year starts, scouting investment opportunities, or simply curious about what your home is worth in this evolving market—We’re here to help you make smart, confident moves.
Let’s connect and talk strategy while the summer sun is still high.
